I’ve been passionate about the beauty industry since 2003, when I began my journey at the Blanche MacDonald Centre, completing both the Makeup Artistry and Nail Technician Programs. Shortly after graduating, I was hired at a salon where I worked until 2009. That year, I decided to expand my business and founded Jessica Vero Nail Design, which gave me the freedom to explore my love for nail art and dive into new ventures.
In December 2011, I challenged myself by starting my nail art blog, Nailed Daily, where I created 365 unique nail designs—one for every day of the year. I successfully completed this project in November 2012, which further fueled my creative drive.
In 2013, I competed in Nails Magazine’s Next Top Nail Artist competition and placed in the top 25. Although it was not the outcome I had hoped for, the experience pushed me to apply for an opportunity to work with Gelish, a brand I deeply admired. In February 2014, I traveled to their head office in California to complete my training as a Bachelor Educator, and then in 2016, I recertified as a Master Educator. Working with Gelish allows me not only to teach but also to attend advanced trainings which makes sure that I always stay on the cutting edge of new products and innovations.
In 2015, I expanded my expertise by becoming a Certified Master Pedicurist through the North American School of Podology, this enables me to provide safe, medical-grade pedicures, particularly for diabetic and geriatric clients.
I’ve always had a passion for competition, especially in the fantasy category at international nail competitions, fantasy is where I get to create elaborate nail designs paired with full makeup and costumes. These experiences have allowed me to compete against some of the top nail artists in the world and bring home some prestigious awards (see my awards page for details).
One of my proudest achievements came in 2017, when I opened Vero & Co Studio, one of the few 100% vegan, full-service salons in the Vancouver area. This salon reflects my values of cruelty-free and eco-friendly beauty practices. It also gives me the perfect space to offer classes, host my mentorship program, and share my passion for teaching. My long-term goal is to expand my academy and dedicate more time to mentoring the next generation of nail artists.
In December 2011, I challenged myself by starting my nail art blog, Nailed Daily, where I created 365 unique nail designs—one for every day of the year. I successfully completed this project in November 2012, which further fueled my creative drive.
In 2013, I competed in Nails Magazine’s Next Top Nail Artist competition and placed in the top 25. Although it was not the outcome I had hoped for, the experience pushed me to apply for an opportunity to work with Gelish, a brand I deeply admired. In February 2014, I traveled to their head office in California to complete my training as a Bachelor Educator, and then in 2016, I recertified as a Master Educator. Working with Gelish allows me not only to teach but also to attend advanced trainings which makes sure that I always stay on the cutting edge of new products and innovations.
In 2015, I expanded my expertise by becoming a Certified Master Pedicurist through the North American School of Podology, this enables me to provide safe, medical-grade pedicures, particularly for diabetic and geriatric clients.
I’ve always had a passion for competition, especially in the fantasy category at international nail competitions, fantasy is where I get to create elaborate nail designs paired with full makeup and costumes. These experiences have allowed me to compete against some of the top nail artists in the world and bring home some prestigious awards (see my awards page for details).
One of my proudest achievements came in 2017, when I opened Vero & Co Studio, one of the few 100% vegan, full-service salons in the Vancouver area. This salon reflects my values of cruelty-free and eco-friendly beauty practices. It also gives me the perfect space to offer classes, host my mentorship program, and share my passion for teaching. My long-term goal is to expand my academy and dedicate more time to mentoring the next generation of nail artists.